The marriage of words and pictures (and how both affect user experience)

This blog has an image above it. And that carefully curated and designed header image accents and complements these words. An image that gives you a taste of what these words will be discussing. There are even words incorporated over the image. But why? Why do we need both images and words in a blog […]

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#FTWs and #fails of Online Content Marketing

So, as you can tell from the title of this blog post, we’re going to be chatting about online content marketing. As you can also tell from the title of this blog post, we will be discussing the #FTWs and #fails of said online content marketing. If you’re scratching your head because you don’t know […]

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Content Marketing Demystified

Content is still the irrefutable king in the land of online marketing. And although content marketing has been around forever, it has recently become a hugely popular buzzword. So what is it exactly? Here‚’ what Wikipedia has to say: Content marketing is any marketing format that involves the creation and sharing of media and publishing […]

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